Knowing What We Need to Do

Nita Lake Lodge BC

Long weekend, you’re finally here. I can’t wait to take you in, from the comfort of the cottage and the farm. I’ve been away from country air for over a month now, my soul needs to return STAT :P

Most days I love this hustle I’ve created.

But after experiencing BC and the outdoors as much as Andrew and I did and the conversations we had around what all this ‘hustle’ is for, since returning from our trip, I’ve been looking at ‘hustle’ differently. I’m trying to learn to set healthier boundaries for myself so the hustle doesn’t own me.

Is the hustle really as appealing as we all think it is?

It was this video that I actually watched while on holidays that really opened my eyes to what we think all this hustle is for.. and what it really can do to us if we don’t decide ourselves, how busy we want to be.

When I had time outdoors in BC and no emails or tweets to worry about, it was refreshing to let my brain wander. Something it doesn’t really get to do often anymore with how busy my business is. Everything is so scheduled now, down to the hour - back to back client meetings, client work, emails, social media, ideas brewing, projects, etc, etc, etc….

There is always something to do.

But that’s the point.

There will always be something to do, a conversation to be had, people waiting - business and life will always be there for us to ‘do.’

But I’m reminding myself now, that I only have a small role to play in the grand scheme of things. I alone will not change the world- who would have thought?! I know right!

Its only now that I’m realizing I’ve let my big hairy audacious goals, dreams, visions and ideas get the best of me sometimes in an unhealthy way, so I’m trying to scale things back and do what I can in a more realistic way.

I can only do my part.

I can only help with what I’m good at.

And I can only do even my ‘small part’ if I’m healthy enough to do it.

Its not my role to fix the world and all its problem… even though I SO want to for Blake’s future and all the other children out there. That’s just the ‘protagonist’ type of personality I am. I wear the weight of the world on my shoulders. But I can’t wear this responsibility in the way I have forever.

All I can do is my part to help make change.

Learning (and adjusting to this) has been empowering for me the last few weeks.

Our time away from Blake while on our 2+ week trip also reminded me how much I actually do thrive on routine and schedule as much as my two year old son probably does. I’ve been so happy to be home again, getting caught up on life and all things client work (but in a healthier way of course!) Some of my clients, we’re already preparing our Christmas social strategies, which blows my mind, considering summer just started, but that is the way the marketing world works. And life works. Another season is already upon us before we want it to be.

What have I done to set healthier boundaries for myself and my business?

  • organized my calendar to put more ‘white space’ in but also have set more ‘regularly scheduled events’ in my calendar so I’m doing the same tasks at the same time each week for better consistency and meeting planning purposes.

  • organizing my internal business infrastructure to be more user friendly now that the business is growing more than I could have ever dreamed of. What worked last September when I started my business isn’t quite working the same way now. I’ve outgrown this infrastructure already, the growth in my business is an exciting challenge I’ll need to address and something I am SO grateful for.

  • I’m starting to say no to projects if I don’t have the time or capacity to do them, especially this fall while we start a house reno. This has been a tough one for me but something I’ve had to learn. I don’t want my quality work to slip because I take on too much. Sacrificing opportunity as a self-employed business owner is a tough pill to swallow but recognizing what you can (and shouldn’t!) do is so so important.

  • I’m getting frustrated with always being behind my laptop with way too much screen time. I’ve started an ‘idea black book’ as a way to organize all my thoughts, ideas or tips from books and articles I read while I step away from my computer. It feels good to have that type of order to my thoughts after I’ve tried SO many different ways to keep all things organized. I just can’t get into organizing my ideas with my laptop through yet another program or app. This has also helped me start sketching out a system to capture content creation for myself and my business. Content creation for my own business is a priority I’m making this fall. Here I’m preaching ‘consistency is king’ with my clients (maybe even more so than content!) and yet, I don’t do this myself for my own business.

The last month with travel, work and life has made me realize that if we can’t find time to make our meals, eat supper with our kids or let our brains relax when we’re supposed to be ‘turned off’ enjoying time with family and friends, then is what we’ve created really as appealing as we originally thought or had intended? Or what the hustle life told us it would be? Is that the point where you realize the hustle is owning you not the other way around?

I totally understand what hard work and hustle is all for… that is the dairy farmer’s daughter in me.

But learning to work ‘smarter not harder’ is where I’m trying to go with my business and life in general.

Do you know what you need to do?

Happy long weekend, friends! ENJOY the well deserved rest. I’m going to be outdoors in the water or with my cows allll weekend long.